President/Founder Art Naturals
Joseph Nourollah (CEO, Co-Founder) 15 years of experience in the beauty industry. In 2008 he built and ran Virgin Scent, a business in brand name fragrances and in 2015 he developed the Los Angeles-based company. Joseph identified a gap between the customer and affordable organics and adjusted the unfair cost margin between producers and consumers in the organics and natural space. Therefore aligning his work practices with his personal belief systems through the conception of artnaturals. Social responsibility is an earmark of the Company – each product is tested to ensure optimal ingredients are delivering the best possible result.