(Vienna) – June 14, 2016 The winners have been announced for the INNOCOS 2016 Innovation Leader of the Year Awards for the Marketing, Product, and Packaging categories. The awards were presented on June 9 in Vienna, during the World Beauty Innovation Summit INNOCOS. The Leader of the Year Awards, created by innoCos events, recognize leaders in the Cosmetics and Personal Care Industry who have significantly contributed to the success of their company by developing, enhancing and expanding the practice of innovation.

Honored for their leadership, impressive performance, and the impact they’re making on their companies and the industry in innovation Angela Cretu, Dr. Des Fernandes, John Morgan have accepted their awards as the 2016 winners.

Angela Cretu, the General Manager Turkey, Group VP for Africa & Middle East for Avon, was the recipient of the Marketing category, recognized for successfully leading the redesign and implementation of an innovative new marketing direction to compete with today’s digital economy.

“I am honored and grateful to receive the INNOCOS Award  for Leader of the Year.  I proudly represent a company where beauty is the journey and women empowerment is the real destination. Avon has enrolled 130 years ago in the mission to serve women needs of beauty, welbeing and self fulfiilment and this powerful purpose continues to drive our efforts for the future. We evolve our social seling marketing model offering a lucrative and gratifying beauty sharing experience to millions of women around the world and  the award generously offered by Innocos recognizes the value of beauty and empowerment combined.”

As a practicing cosmetic surgeon, Dr. Des Fernandes has in-depth knowledge of human skin and associated cosmetic challenges. His Step Up approach used in salons by skin care experts shows great innovation combining medical knowledge with cosmetic formulation and close customer input, awarding him the winner for the “Product” category.

“It is a great honor for me to have won the INNOCOS Leader of the Year award for the Product category. Since 1990 I, along with the amazing Environ team, have relentlessly striven to research, develop and manufacture the best cosmetic products in the world – focusing on effective doses of vitamin A, C, E a cocktail of anti-oxidants and peptides to bring about visible benefits for skin. For 25 years, we have dedicated ourselves to delivering products that hold true the pursuit of a beautiful skin for a lifetime. I am therefore very proud to be recognized for our work and Environ will continue to build a beautiful future for our staff, distributors, stockist and clients.”


John Morgan of Amway was announced as the winner for the “Packaging” category, for his leadership efforts in establishing the packaging development function for Amway in the New York office, and the role he plays in the Intelligent Package Design initiative.

“It’s an incredible honor to have been awarded the InnoCos Leader of the Year Award for Packaging Innovation. Amway has worked very hard in the last several years to elevate Artistry’s position as a prestige beauty brand and it has been a very rewarding experience for me to play a part in solidifying this position.  At Amway we continuously strive to identify and develop high impact technologies that enable meaningful and differentiated product experiences for our distributors and consumers. I am very thankful to have been recognized by InnoCos for this achievement.  Thank you to the organizers, judges, and all my colleagues that made this possible! And a big congratulations to the winners of the other categories!”



ABOUT KGS: KGS is global organization whose goal is to deliver quality network for senior executives in marketing for beauty Industry. Their events cover strategies in consumer insights, marketing, ecommerce, digital and retailing, as well as innovation in product development, design, branding and packaging. The conferences are developed through thorough research and a deep understanding of the critical concerns facing professionals, experts and leaders who have deep knowledge and practical experiences in their respective areas.

ABOUT INNOCOS WORLD BEAUTY INNOVATION SUMMIT: INNOCOS World Beauty Innovation Summit is a high-profile international summit featuring case study presentations by brands and retailers, discussing the key influences that will shape the industry into the future: K-Beauty, diversity, niche beauty, technology and more!




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