Welcome Reception · Hosted by INNOCOS
Movement Session · Optional
Opening Remarks · INNOCOS Founder
Opening Keynote · Irina Barbalova — Global Lead, Beauty and Wellness — Euromonitor
A macro view of how longevity is reshaping beauty, wellness, supplements, diagnostics and devices — and what the numbers actually say.
Presentation · Invited: Jasmin Goller — Vice President Marketing Europe & North America — Beiersdorf
Who is doing real biology versus rebranding older positioning with a new word, and why the distinction now shows up in valuations.
Presentation · Invited: Emily McDonagh — Marketing Leader | Bansk Beauty | Home to amika, Byoma, Ethique — Bansk Beauty
The blurring of categories — and what it means for segmentation, messaging and channel selection.
Presentation · Invited: Carrie Gross — Co-Founder & Chief Creative Officer — Dr Dennis Gross Skincare™
Ecosystems that combine diagnostics, products and tracking — where platform economics start to beat product economics.
Panel · Invited: Jasmin Goller — Vice President Marketing Europe & North America — Beiersdorf
Honesty as a growth strategy. Label accuracy, ingredient transparency, and claim discipline under European regulation, and how to communicate real science without sounding clinical or cold.
Presentation · Invited: Estee Lauder
Experience as a major brand-building tool — why the next generation of longevity brands is judged on moments, rituals and environments, not just SKUs.
Presentation · Invited: Jasmin Goller — Vice President Marketing Europe & North America — Beiersdorf
Who is doing real biology versus rebranding older positioning with a new word, and why the distinction now shows up in valuations.
Presentation · Invited: Unilever
The real founder question: where speed wins markets and where it destroys margin, credibility or clinical integrity.
Global Opportunity Session. Invited: Esther Moisy-Kirschbaum — Head of Content — Magma & Oblique Forecasting
A focus on ageing populations and the regional growth maps that actually drive the category over the next five years.
Panel · Invited: Grace Vernon — Head of Boots Ignite, Foresight & Trends — Boots & No7 Beauty Company; Fernando Junoy — Member of the Executive Board — Pierre Fabre Laboratories, Jesse Pijpers — Head of Marketing Europe — David Lloyd Leisure
The honest channel audit — where profitable growth actually originates once you strip out paid acquisition noise.
Panel · Inviting
What signals make you lean in immediately? What kills a deal, even if growth looks good? Longevity: real value driver or just a narrative today?
Awards Ceremony · 45 minutes · Presented by INNOCOS
Presentation · Invited: Marie Renault — CMO — RoC Skincare
Science vs hype vs regulation — the honest state of the field, translated for commercial teams.
Presentation ·
Translating biology into product strategy. Which hallmarks are actionable in consumer formats and which remain lab-only.
Panel/Presentation · Invited: Luc Aguilar — CSO — L’Oréal
What serious clinical substantiation now looks like — and where studies are doing work for the marketing deck, not the consumer.
Presentation ·
Estrogen decline, cortisol, cycle-based changes — and the skincare strategy implications most brands still ignore.
Panel ·
One of the biggest untapped categories in beauty. The commercial case, the science case and the product-architecture case.
Panel/Presentation · Invited: Renata Batal — Global Marketing for Materna & Women’s Health — Nestlé
Most longevity research is historically male-focused. What changes when the category is built around female physiology from the first principles?
Panel · Invited: Omar Haroon — Founder — Plastic Surgeon
Are dermatologists and longevity clinicians replacing brands as the authority consumers trust most?
Panell Invited: Fernando Junoy — Member of the Executive Board — Pierre Fabre Laboratories
Co-created protocols where clinic and brand share outcomes, data and margin — and where the model breaks.
Panel · Invited:
The mechanics of trust transfer, what clinics can license credibly, and what brands must stop claiming when they partner.
Panel ·
Imaging, AI and biomarkers — the technologies actually deployed in 2026, and what they change about product design.
Panel · Invited: Anouschka Prettner — Head of Digital — Swissline Cosmetics / Dermalab SA
Trust in algorithms. What works, what is theatre, and what consumers can reasonably believe.
Closing Remarks · INNOCOS Founder
