INNOCOS SUMMIT ZURICH 2026
Longevity in Beauty, Wellness
& Across Consumer Brands

Five Zurich Hotel  •  September 9–11, 2026

Day 1 – Welcome & First Connections

The opening evening is designed for one purpose: to create the conditions for everything that follows.

18:00 – 19:30 - Welcome Drinks: The Longevity Edition

Welcome Reception  ·  Hosted by INNOCOS

  • Functional cocktails, adaptogenic mocktails and low-alcohol options designed for energy and focus
  • Ingredient stations featuring Swiss biotech formulations, nootropics and recovery compounds
  • Curated introductions and first conversations — no lanyards, no lectures
  • Exhibition preview: early access to tabletop brands and innovation partners

Hosted by Victonia Ratmanova – beauty founder, herbalist, Chinese medicine professional

  • A small herbal “flight” – reishi, jujube, chamomile, schisandra, served slowly while Victoria talks through what each does for sleep, stress and recovery.

Day 2 – Brand Strategy, Commercial Models, Experience & The Future Consumer

MORNING ACTIVATION & EXHIBITION OPEN

Movement Session  ·  Optional

  • Guided mobility, posture and breath-led movement to activate body and mind
  • Designed for those who want to arrive energised, not caffeinated

Product Demonstration Tables  ·  Accessible during all networking breaks and lunch

  • A selective showcase of next-generation beauty, wellness, diagnostics and longevity-science brands designed for high-level conversations

THE NEW LONGEVITY ECONOMY

Opening Remarks  ·  INNOCOS Founder

  • Why longevity has crossed from trend to infrastructure
  • Why Switzerland and Europe are uniquely positioned to lead this shift
  • The summit’s central questions: proof, trust, diagnostics, channel, and the art of building desire without diluting biology

Opening Keynote  ·  Evelab Insight

Presentation  ·  Irina Barbalova, Euromonitor International

A macro view of how longevity is reshaping beauty and wellness, grounded in data and commercial implications for business:

  • Cross-industry blurring and new value-creation pathways
  • Functionalisation and reformulation as new differentiation pillars
  • Enhancing adoption, precision and innovation through digitalisation and technology
  • Creating commercial scale via service-led models and adjacencies

9:50 – 10:30 Morning Break & Exhibition Access  ·  30 minutes

BRAND EQUITY BUILDING & CONSUMER FOCUS

Presentation  ·   Emma Schofield – Associate Director –  Global Food Science, Mintel 

  • Shift to personalisation: the market is evolving into a tiered system towards hyper-personalised 
  • Efficacy crisis emerging: “me-too” products + marketing-led differentiation is creating consumer scepticism and demand for proof 
  • Growth areas:
    • Metabolic health & longevity (driven by chronic disease + GLP-1 ecosystem) 
    • Mood & mind (driven by stress, digital life, polycrisis) 
    • Children’s health (new unmet needs beyond immunity)  
  • Tech will redefine the category: AI + diagnostics enable precision nutrition, while also exposing ineffective products 

Presentation  · Invited: Kusnacht Practice

Beauty brands, wellness companies, and longevity clinics are investing heavily in diagnostics, personalisation, AI, and science-backed solutions. Yet many consumers still struggle to follow through on the habits that have the greatest impact on their health, appearance, and longevity. This session explores:

  • Why information alone doesn’t change behaviour
  • The psychology of adherence and why consumers abandon routines
  • How stress impacts decision-making and long-term health choices
  • What beauty brands can learn from medical adherence
  • What longevity clinics can learn from consumer engagement and experience design
  • How coaching, community, and accountability improve outcomes
  • Why the future may belong to organisations that deliver behaviour change, not just products or treatments

Presentation  ·  Carrie Gross — Co-Founder & Chief Creative Officer — Dr Dennis Gross Skincare™

  • Determining the right balance of science and investment.
  • Establishing credibility and making safe claims.
  • Collaborating with clinics and avoiding inauthentic branding.
  • Advisory boards, clinical studies, and regulatory realities.
  • Proof vs. storytelling and product architecture.
  • Identifying where founders overspend and what consumers actually understand.

Panel  ·   Invited: — L’Oréal, Paul Du Bois, Light Tree Ventures

Honesty as a growth strategy. Label accuracy, ingredient transparency, and claim discipline under European regulation, and how to communicate real science without sounding clinical or cold.

Presentation  ·    Christophe Lesueur — CEO — Swissline Cosmetics  

Experience as a major brand-building tool,  why the next generation of longevity brands is judged on moments, rituals and environments, not just SKUs.

12:10 – 13:40 Hosted Lunch & Access to Product Demonstration Area  ·  1 hour 20 minutes

DESIGNING THE NEXT LONGEVITY BRAND

Interactive Brainstorming Session   ·  Facilitated by  Anthony Saniger, Founder and CEO, Act Second  ·   All attendees participate.

Structured roundtable workshop. Participants break into groups around real market-entry routes.

  • Tracks: diagnostics-first  |  clinic-led  |  premium retail  |  women’s healthspan |  metabolic beauty  |  microbiome / inflammation  |  devices & compliance  |  professional / therapist education
  • Each table defines: one high-potential opportunity, one major risk, and one “don’t do this” mistake
  • Results synthesised live and shared with all attendees

15:10 – 15:40 Afternoon Break & Exhibition Access  ·  30 minutes

COMMERCIAL STRATEGY, GLOBAL GROWTH & INVESTMENT FLOW

Presentation  ·   Invited: Unilever

The real founder question: where speed wins markets and where it destroys margin, credibility or clinical integrity.

Presentation  ·   Dr. Sophie Florian, Industry Head Beauty & Sports, Google

A deep dive into the new media playbook and latest innovations to adapt and integrate into culture in order to pursue beauty purchasers. We will unveil our company’s newest proprietary insights and showcase the actual AI-driven solutions we are deploying to target and delight modern beauty consumers.

Panel   ·  Inviting: Sephora, Douglas, Marioannaud

The honest channel audit — where profitable growth actually originates once you strip out paid acquisition noise.

Panel   · Nicholas A. Gnan, Peers Studio, Arnaud Autret, Investment Director Europe, L’Oreal BOLD, Max Gottschalk, Founding Partner, Vedra Partners

What signals make you lean in immediately? What kills a deal, even if growth looks good? Longevity: real value driver or just a narrative today?

Founder Spotlight  ·  60 minutes

A longer-form, on-the-record founder story. Numbers, mistakes, inflexion points and the decisions that made the business.

Celebrating Finalists of the Beauty & Longevity CHOICE Awards*  ·  45 minutes  ·  Presented by INNOCOS

  • Innovation of the Year
  • Scientific Translation Award
  • Rising Founder Recognition
  • Most Promising Clinic / Device / Formulation Platform
  • Audience Choice Award

*Winners will be announced in February 2027 in Miami

Day 3 – Longevity Science  ·  Women's Health  ·  Clinics  ·  Diagnostics

07:30 – 08:00 Sunrise Experience: Sun Gazing, Breathwork & Meditation

Facilitated by Victoria Ratmanova

A gentle outdoor reset before the final day’s conversations. Combining grounded sun exposure, breathwork and meditation to support circadian rhythm.

LONGEVITY SCIENCE

08:45 – 09:00 Opening remarks from the chair

Opening Keynote   ·   Kevin Slawin, Founder,  Ponce Aurora – YUUTH skincare

What serious clinical substantiation now looks like and where studies are doing work for the marketing deck, not the consumer.

Presentation  ·   Barbara Geusens, Founder – Nomige

  • What skinflammaging actually is and why low-grade inflammation is one of the earliest drivers of visible ageing
  • How immune activity, barrier dysfunction, oxidative stress, and cellular senescence accelerate wrinkles, pigmentation, and loss of resilience
  • Why some people experience “inflammation-prone” skin despite following the right skincare routines
  • The next generation of biomarkers, ingredients, and technologies targeting inflammation at the skin level

Presentation  ·   Marie Renault – CMO – RoC Skincare

Science vs hype vs regulation — the honest state of the field, translated for commercial teams. We will discuss:

  • How the perception of ageing is changing globally among women 40+
  • What this means for the future of clinically-backed longevity skincare
  • and where RoC sees the industry realistically heading next

Panel: Facilitator Dominik Thor, President, Geneva College of Longevity Science; Lieve Declercq – Chief Scientific Advisor, VP of European Innovation Centre – Proya Europe; 

  •  Why mitochondria, cellular energy, and other longevity pathways are becoming central to skin health and ageing
  • What beauty brands should measure: biological age, skin age, inflammation, metabolic markers, or other indicators
  • Whether diagnostic and biological age testing belong in the beauty customer experience and how they can create value for consumers
  • How brands can use biomarkers and personalisation responsibly while staying on the right side of science, regulation, and consumer trust

10:30 – 11:00 Morning Break & Exhibition Access  ·  30 minutes

 WOMEN'S HEALTH AND CLINICAL LONGEVITY

Presentation   ·   Invited: Renata Batal — Global Marketing for Materna & Women’s Health — Nestlé

  • Where the commercial white space sits across the female life-stage map and which life stages are already overcrowded.
  • How to translate female-physiology science into product architecture, dosing and claims that hold up under European regulation.
  • What clinical evidence women’s health brands actually need to win pharmacist, gynaecologist and clinic recommendations, versus what marketing teams typically ask for.
  • Channel reality: pharmacy, OTC, clinic, prestige retail, DTC , what works at which life stage, and what does not.
  •  The honest gap between the “femtech” investor narrative and what female consumers buy, repurchase and recommend.

Presentation   · Natalia Trpchevska, MD, PhD, Medical Doctor & Scientist, AYUN

  • Why skin is often the first visible indicator of hormonal, metabolic, and lifestyle imbalances
  • How menopause, insulin resistance, cortisol, sleep disruption, and nutrient status influence skin quality and ageing trajectories
  • The growing connection between women’s health, longevity medicine, and beauty innovation
  • What beauty brands can learn from preventive health and longevity approaches to support consumers throughout different life stages?

 CLINICAL LONGEVITY

Panell Invited:  ALASTIN, Pierre Fabre Laboratories, Olivia Schmid, Founder, Beauty Rep

Co-created protocols where clinic and brand share outcomes, data and margin and where the model breaks.

Panel: Ivana Gajic Hoffman, MD, AUMAR Longevity Aesthetics · Inviting: Chenot ·  Clinic La Prairie 

  • The shift from “fixing visible signs of ageing” to addressing the biological drivers behind them
  • Why consumers increasingly trust clinics over traditional beauty and wellness marketing
  • How luxury longevity clinics are integrating diagnostics, recovery, nutrition, aesthetics, and preventive medicine
  • The decision process clinics use before recommending a product, technology, supplement, or protocol
  • Where the line sits between education, partnership, and commercialisation
  • How clinics can collaborate with brands without compromising medical integrity
  • The role of biomarkers, diagnostics, and personalised health data in shaping the future patient experience

Panel/Presentation  ·    Inviting: Chenot ·  Clinic La Prairie 

  • The rise of epigenetic clocks, biomarkers, and AI skin diagnostics
  • What can realistically be measured today — and what is still hype
  • How diagnostics are changing personalisation, claims, and consumer trust
  • The future of measurable outcomes in longevity-focused beauty and wellness

Presentation  ·    Dominik Thor, President, Geneva College of Longevity Science

  • Why longevity is shifting from a niche scientific field to a major economic and societal force that will reshape every industry
  • What leaders need to understand today to prepare their organisations for the opportunities and challenges of an increasingly longevity-focused world
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