Evidence-driven beauty and wellness innovations that genuinely advance healthspan, skinspan, and quality of life, not just trends or marketing claims.
The Beauty & Longevity CHOICE Awards spotlight brands, suppliers, and clinics that connect serious science with real-world results. Each category is built around clear biological mechanisms, measurable impact, and outcomes people can feel and track in their daily lives. Together, they set a higher standard for what "longevity" should mean in beauty, wellness, and regenerative health.
Skin & Barrier Longevity
For products that protect skin from UV, pollution, blue light, and daily oxidative damage. This category is about prevention – shielding the skin barrier from external stressors before they accelerate visible aging, dullness, or sensitivity, and preserving long-term skin health.
This is for you if…
- Your core promise is preventing new damage (UV, pollution, blue light, oxidative stress).
- You can show some evidence of reduced redness, oxidative markers, or improved tolerance to sun/environmental exposure.
- You are an SPF, antioxidant shield, pollution/blue-light defense, or oral photoprotector.
Systemic & Inside-Out Longevity
Devices, Diagnostics & Personalization
Programs, Destinations & Systems Brands
- Choose the entry that best represents your innovation.
- Complete a short online form, where a simple routing question will guide you into the right category in under a minute.
- Upload supporting information on mechanisms, data, and user experience; where relevant, arrange shipment of products or provide demo access.
- Select any meta-awards you'd also like to be considered for.
- Submit before the final deadline to benefit from lower fees and allow enough time for judging in two rounds.
Agencies may apply on behalf of clients.
Early bird
Deadline: 04/25/26
€295
Regular
Deadline: 06/05/26
€395
Final
Deadline: 07/15/26
€595
Finalists
Announced: 11/10/26
Closed
Winners
Announced: 02/15/27
Closed
Dr. Dominik Thor, MSc
President & Professor of Pharmacy, Geneva College of Longevity Science (GCLS)
Dr. David Barzilai, MD, PhD, MBA, MS, DipABLM
Lecturer, Harvard Medical School and Founder, Barzilai Longevity Consulting
Dr. Nathalie Mobargha
Dual board certified plastic surgeon and orthopedic surgeon
Philippe Papadimitriou
Open Innovator & Cosmetic Consultant, Cosysrems
Each submission will be evaluated based on the following pillars:
- Real biological targeting
- Measurable impact
- Felt and trackable outcomes
- Safety & Transparency
- User Experience & Market Differentiation
They are global awards celebrating evidence-based beauty, wellness, and longevity innovations that connect real biology, measurable impact, and outcomes people can actually feel and track.