Geneva
Miami

INNOCOS Longevity Summit Geneva, September 10-12, 2025

Where Science, Beauty, and Longevity Converge – Shaping the Future of Wellness and Aging

Registration is Open

Alena Demina

Founder and CEO - SYSTEM SKIN

Anna Vovchok

Global Marketing Manager - Skin & Beauty Kenvue

Chris Rinsch

President and Co Founder - Timeline Nutrition

David Silbergleit

CEO - PIMS

Dominik Thor

President - GCLS

Dr. Anna Erat (MD, PhD, IDP INSEAD)

Medical Expert - Paracelsus Recovery - Swiss Luxury Rehab

Guenole Addor

Founder - Dr Addor

Jesse Poganik

Instructor in Medicine - Harvard Medical School

Meet All Speakers

Wednesday, September 10, 2025

Join us for an engaging and dynamic walking meeting around the beautiful Lake Geneva, where movement fuels meaningful conversations on longevity, deep connections, and fresh insights. Enjoy a mix of gamified challenges, including a step challenge, photo scavenger hunt, and guided mindfulness moments, making this an interactive, fun, and enriching experience for both mind and body!

7:30 PM – Welcome Reception & Biohacker Speed Networking (sharing longevity hacks)

Thursday, September 11, 2025

Understanding the Scientific Foundation

8:00 AM – Registration and Networking Breakfast

9:00 AM – Welcome from the Chair

Explore how DNA damage, a key driver of ageing and mutations, can be measured using novel biomarkers developed at ETH, offering groundbreaking insights for ageing assessment and developing anti-ageing beauty products.
Vakil Takhaveev, Lecturer, ETH Zürich

Skin Longevity - the new frontier in beauty? Discussing the latest research in cellular ageing and its impact on skin.
(Invited: L’Oreal)

In this session, we invite biotech and beauty leaders to discuss how scientific breakthroughs can become sellable products.
Chris Rinsch, President, Co-Founder, Timeline®

  • Brand Storytelling in the Age of Longevity, helping brands educate and sell longevity-focused products effectively.
  • Supplementation for Health & Skin Longevity.
  • Combating Misinformation Online. Learn strategies to combat misinformation and build credibility for science-driven beauty and wellness brands, with a live fact-checking or case study discussion.
  • Sustainable Longevity – Can We Age Gracefully Without Harming the Planet?
  • Future Vision Roundtable - leaders reflect on key insights & takeaways.

Marketing and Consumer Trends

Irina Barbalova, Global Lead, Health & Beauty, Euromonitor International.

Explore innovations in women's health relating to longevity and beauty, including FemTech advancements, hormonal impacts on skin health, and holistic approaches throughout different life stages.
Dr Mayoni Byrne, Founder, Human Health and Skinfit
Anna Erat, MD/PhD, General Internal Medicine, Sports Medicine.

Exploring personalised wellness, eco-friendly spas, data analytics, and the rise of wellness tourism.

12:20 PM – Lunch Break

Longevity Innovation Lab: From Science to Strategy

A visionary talk on the intersection of longevity science and the beauty & wellness industry—highlighting how education and innovation are driving the next wave of product development, services, and consumer engagement.
Invited: Dominik Thor, President, GCLS

A high-energy, interactive session designed to translate cutting-edge longevity science into actionable business strategies for beauty & wellness brands.

  • Step 1: Challenge Framing – Industry experts introduce key challenges and opportunities in integrating longevity science into products, services, and marketing.
  • Step 2: Interactive Group Work – Attendees split into small teams, guided by mentors, to ideate real-world solutions.
  • Step 3: Pitching Solutions – Each group presents its most compelling idea in 2 minutes, followed by rapid expert feedback.
  • Step 4: Key Takeaways & Recognition – A wrap-up of breakthrough insights, with an optional audience vote for the most innovative solution.
🛠 Why it works: Encourages hands-on collaboration, idea-sharing, and offers tangible takeaways to apply in business.

3:00 PM – Coffee Break

Market Trends & Investment Opportunities

Consumer psychology in longevity lifestyle branding focuses on understanding and leveraging motivations, perceptions, and behaviors related to extended healthspan and lifespan. Successful longevity brands align their identity with scientific credibility, personalisation, holistic wellness, and community building, while addressing challenges such as skepticism and regulatory complexities in this rapidly evolving market.

Conversation with a leading dermatologist and a biotech entrepreneur.

Addressing skin issues through breakthrough ingredients and future directions in skincare.

Exploring the latest breakthroughs in regenerative medicine and their impact on health and beauty.
Anna Vovchok, Global Marketing Manager, Skin & Beauty, Kenvue

A fast-paced pitch session where longevity & beauty startups showcase their innovations, products, or solutions to industry experts and investors.

  • Startup founders (or tech innovators) present a 3-minute pitch (no slides, just compelling storytelling).
  • Industry mentors/investors provide live feedback & Q&A.
  • Step 3: Pitching Solutions – Each group presents its most compelling idea in 2 minutes, followed by rapid expert feedback.
  • Live audience voting – Attendees can vote on “Most Disruptive Idea,” “Best Market Potential,” etc.
  • Speed Networking – After pitches, investors & brands have 10-minute networking slots with startups.
🛠 Why it works: Encourages hands-on collaboration, idea-sharing, and offers tangible takeaways to apply in business.

Friday, September 12, 2025

7:30 AM – Breakfast

Trends and strategies for engaging future generations with innovative approaches.

Luxury is no longer about indulgence but investment—in your health, skin, and future. We invite you to explore longevity as the ultimate luxury, where beauty meets wellness for a life of vitality and elegance.
Invite: Estee Lauder, Simone Gibertoni, CEO, Clinique La Prairie; Alena Demina, Founder and CEO, SYSTEM SKIN

Insights on collaborations with medical institutes, luxury hospitality, and influencers, driving brand innovation and loyalty.

A hands-on experience where attendees can test longevity-enhancing beauty & wellness products firsthand.

  • Brands & labs set up interactive stations where attendees test products, biohacking tools, and diagnostics.
  • Guided demonstrations on how epigenetic testing, skin biomarker analysis, or AI-driven diagnostics work.
  • A "Discovery Passport" system – Attendees collect stamps at each booth and get a prize if they complete all stations.
  • Optional: Live biofeedback testing (e.g., stress tracking, sleep analysis, hydration levels).
🛠 Why it works: Creates a memorable, experiential moment for attendees to engage with innovations.

Holistic Beauty & Personalized Approaches

Discover the role of zero- and first-party data in personalising beauty and wellness experiences, from interactive quizzes to customised product recommendations. EveLab Insight

Hands-on session with experts on using biomarkers and genetic testing for personalised beauty solutions.
Maria Elisabeth Pruss, Director, Ridge

Gain insights into emerging trends among beauty and wellness content creators, the influence of healthcare professionals as influencers, and how brands can adapt to these evolving dynamics.

Discussing what it takes to stand out in this rapidly evolving market, sharing insights from successful brands and the strategies they’ve used to build credibility and trust.
Sophie Chabloz, Co-Founder and CSO AVEA Live; Chris Moore, CEO, Nordic Group

Addressing the role of AI in personalisation for longevity beauty products. Case studies of successful longevity-focused brands in retail and e-commerce.
Inviting: Sephora, Boots, Douglas

12:50 PM – Lunch

Hackathon

A live demo and workshop where attendees get hands-on with AI-powered beauty & longevity insights.

  • Step 1: Introduction to AI & Data – A brief 10-min talk/demo on how AI is used in beauty/longevity for personalisation, trend forecasting, and biomarker-driven product development.
  • Step 2: Audience Participation – Attendees submit questions or product ideas live, and AI tools (or expert analysts) generate instant consumer insights or predictive trends.
  • Step 3: Discussion & Takeaways – Panelists and brand leaders discuss leveraging AI insights for business growth.
🛠 Why it works: Helps beauty & wellness executives understand AI and provides real-world applications.
Facilitator: Sebastian Kraft.

3:45 PM – Event Ends

+31643001954
registration@innocosevents.com

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